JONATHAN LOPERA
Communications Leader. Brand Strategist.
about ME
Hi, I’m Jonathan, a senior communications leader with over 20 years of global B2B and B2C experience across tech, gaming, esports, mobile, entertainment, TV production, sports, and events.
I specialise in brand messaging, reputation management, and digital entertainment campaigns, helping businesses craft compelling narratives and content that engage audiences, elevate their industry presence, and leave a lasting impression.
I’ve worked with industry leaders in-house and at agency level, leading strategic communications for brands like Zynga, ESL, Snapdragon, PlayStation, Nintendo, Warner Bros., Star Wars, and more!
Facing tough times? Whether it’s navigating challenges or preparing for the unexpected, I also help brands stay relevant, connected, and resilient through strategic relationship management and partner advocacy.
If you’re looking for expert brand communications on a global scale, let's talk!
For a deeper dive into my career:
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services
Brand Strategy & Messaging
Building a strong brand begins with effective PR and strategic communications planning. I specialise in Brand Positioning, Corporate Strategy, and Product Messaging, crafting clear and compelling narratives that resonate with your audiences and stand out in the marketplace. By focusing on creating cohesive brand identities, I ensure that every touchpoint captivates your customers, fosters loyalty, and drives measurable growth through clear and effective communication strategies.
reputation Management
Managing relationships with key stakeholders and external partners is essential for sustainable growth and reputation. This includes Stakeholder & Partnership Management, Community & Event Engagement, and Crisis Communications, all vital for building trust and credibility. With a proactive approach to challenges, event coordination, and internal and external communications, I help ensure your brand maintains its reputation and leaves positive, lasting impressions.
Media & Digital Entertainment
A well-executed marketing strategy combines Press Relations, Social Media Management, and Influencer Collaborations to boost visibility and build meaningful connections. By creating creative and engaging content, and leveraging paid and earned media, I adapt strategies to fit your budget or objective and drive impactful results. My focus on community-building fosters long-term loyalty, brand advocacy, and authentic audience engagement.
Case Studies
Testimonials
"Jonathan is a great person to work with. He is so professional and quick. Above all he is solution focused."
FA, Founder & Board Chairman
"Jonathan's a true professional. Responsible, creative & passionate, he has a deep understanding of marketing & clearly knows how the market works. He's personable & inspiring to work with."
MV, Head of Marketing & Founder
"You can be confident that Jonathan will bring his innovative touch to any role, whilst maintaining a hard work ethic and graft."
JW, Nintendo
“I had a great time working with Jonathan. He always comes loaded with ideas, energy, and a good sense of humor. His expertise and enthusiasm make him a valuable asset. He will represent anyone very well.”
AP, CMO Publishing
"An innovative mind, a team-player and an honest man. Jonathan is a highly-motivated, positive individual and a great team player. "
RB, Head of Strategy
"Jonathan has a bubbly personality and is the person to turn to for any creative ideas. He knows a variety of writing methods and can be relied on to deliver great results with any project."
EM, Head of Advertising
"Jonathan is an absolute pleasure to work with, hard working and very knowledgeable with everything marketing and PR."
RM, CEO in Digital Entertainment
"Jonathan is able to build strong relationships with colleagues and external parties with incredible speed simply because he is a genuine guy and one of the nicest people I've worked with."
MC, Founder & Marketer
